Constant Contact

GRAPHICS

Request

Create graphic assets to effectively communicate different features of the platform. The assets required simplicity and would be used on webpages, marketing materials and within the product.

Laptop showing the homepage of Constant Contact.

Image of young man surrounded by marketing related graphic elements.

Image of 2 ladies surrounded by marketing related graphic elements.

Image of lady surrounded by marketing related graphic elements.

Design of a website hero section featuring 2 ladies looking at a clipboard..

Design of a website hero section featuring 1 you man with a phone in his hand.

Design of a website hero section featuring 1 younf lady working on a laptop.

The Process

A quick overview of the how the graphics were created.

Extracted "rings" from the logo.

Cropped image of amature lady sitting at a desk looking at the camera.

Used the same elements to mask images.

Image of a mature lady, framed with blue rings, sitting at a desk looking at the camera.

Combined image and rings.

Introduced graphics to communicate a feature.

Feature Icons

Icons were created to illustrate various features of the platform. Below are icons for segmentation, A/B testing, AI generated content and automation.